Emma Jemegah, a senior sports journalist and Group Sports Editor of The Sun Newspapers, Publishers of the Sporting Sun, an all sports daily, has in no unclear language told practising sports reporters that 'effective research and understanding the ethics and rules of sports are key ingredients for quality local sports reportage'.

Jemegah spoke during an online training for sports journalists with the theme, 'fundamentals of Local Sports Reporting', organized by Made In Africa Sports.

The Master Class training for sports journalists by Made In Africa Sports began on Monday, with a robust session where participants were taken through an educative session on the topic.

Jemegah explained that for sports journalists to be successful in their chosen career, they must be vast in experience and knowledgeable in sports they are covering by acquainting themselves with its rules and ethics to enhance their productivity.

Jemegah, an award minning sports journalist, had covered the local league and other sporting events within and outside the African continent, with over two decades experience, challenged sports reporters on factual and accurate reporting, especially in the area of analysis to further promote and propagate the nation’s elite league.

While elaborating on engagement in culture and sports, Jemegah charged the pen pushers to be wary of the politics and culture of the environment where sporting events are taking place to guide them so as not to infringe on the norms and values of the host community.

He revealed that research is very important as it helps the reporter to be fully aware of the background of the event, player or topic they are writing about.

"Put together, such knowledge and finger-tip facts give credence to the story and Earns confidence and public trust for the reporter", he stressed.

Made In Africa Sports training is proudly supported by the National SWAN, ACL Sports Dolapo NG and other partners.